I have more than 16 years of diverse experience in marketing and creative strategies that translate into big ideas.  Passionate about innovation, I enjoy building cross-functional teams to inspire results.

I bring with me a rich exposure and expertise in:

- Visual Communications Strategy

- Event planning

- Ideation

- Design principles

- Attention to detail

- Adaptive creative direction

- Stakeholder and people management

I place a high value on contributing to a culture which develops and empowers people, values an entrepreneurial spirit, that’s open to ideas and can hold up that mirror of self-reflection for improving operational excellence.

Visual Communications

Trouw Nutrition USA

Sep 2018 – Present

Leading the B2B visual strategy for a vitamin and mineral ingredient industry in the companion animal market. Guiding the brand to place the needs of customer and pets at the heart of every design. Collaborate with the marketing team to provide visual direction across all customer experiences. Execute all national trade shows including the design, budget and supplier management to promote the company brand, drive brand awareness, cultivate existing customer relationships, and attract new customers. Design brochures, advertising, and promotional materials, and experienced in email marketing. I also created and currently oversee the company culture team.

Freelance Graphic Artist

TaMolly Graphics

Aug 2000 – Present

Ownership and operation of a freelance design firm that provides brand identity, print and web design for a variety of clients.

Public Relations Specialist

Hoyleton Youth & Family Services

May 2011 – Sep 2018

Provided creative for a 12mil non-profit organization that supports youth and families in need throughout Southern Illinois. Developed and implemented a cohesive and effective marketing and communications strategy that leverages traditional media, donor-facing marketing campaigns, social media public-facing PR, thought leadership and events to drive fundraising and brand awareness goals.

Creative Director

Autotire Inc

Mar 2007 – Jul 2009

Worked closely with outside media representatives from radio, television and print. Assisted in developing & maintaining marketing contracts and renewals; processed and monitored advertising copy. Provided creative direction on all TV and radio commercial productions. Coordinated and designed company marketing and advertising collateral such as brochures, mailers, newspaper ads, and more.